Layer 01

Content & Production

The raw material every post, ad, and page is built from.

Videography

On-location photo and video shoots planned around your products, services, team, and content goals. The written scope defines the finished deliverables and usage rights.

Professional Photography

Product, team, and location photography shot to match your feed’s actual style, not stock-photo generic.


Layer 02

Social & Presence

Turning that content into a profile people actually follow.

Social Media Management

Posting cadence, captions, and scheduling handled end to end, sized to your package’s post and reel count.

Content Calendar Visibility

A shared calendar so you always know what’s going out and when, before it’s posted.

Basic Profile Optimization

Bio, links, highlights, and pinned content arranged to make key information easy to find.

Hashtag & Caption Strategy

Captions and tags written to match how your specific audience actually searches and scrolls.

Basic Brand Development

Light brand guardrails — tone, visual consistency, and messaging — kept consistent across every post.


Layer 03

Growth & Visibility

Turning attention into traffic, and traffic into customers.

Ad Spend Management

Paid social campaigns planned around a defined audience and goal. You approve the campaign budget before launch.

Website Management

Ongoing updates, fixes, and content changes so your site never falls out of date.

SEO

On-page and local SEO work aimed at getting found in search, not just social.

Monthly Performance Report

A plain-language review of completed work and available performance data, with practical priorities for the next cycle.


Layer 04

Brand Systems

Email and owned channels that help you stay in touch with your audience.

App Management

Ongoing content and update management for your branded app, when included in the agreed scope.

Email Marketing

Email campaigns and reminders that share updates, offers, or useful information with people on your opted-in list.

See how these stack into a package.

Starter, Growth, and Premium combine these layers at three different depths.